Product Updates

Hey Bubba! Now Integrated with Motive ELD for AI-Powered Load Tracking Automation

Clarissa Luttmann | CPO @HeyBubba!

Hey Bubba! Now Integrated with Motive ELD for AI-Powered Load Tracking Automation

We’ve got exciting news: Hey Bubba! now integrates directly with Motive ELD – bringing you a telematics integration for AI-powered load tracking automation. That means Bubba can now use real-time location data from your Motive device to keep brokers and shippers updated and even answer check calls automatically using voice AI.

Yes, you read that right. Bubba will now handle those “Where’s the truck?” calls for you – so you can keep driving without the interruptions.

What’s in it for You

If you’re already using Motive (formerly KeepTruckin), you’ve got one of the most trusted ELD and telematics systems in the business. By linking it with Hey Bubba!, you unlock a powerful layer of automation that turns location tracking into real-time communication – without lifting a finger.

Here’s what the integration delivers:

  • Live Load Tracking – Bubba pulls your truck’s live location from Motive and shares it automatically with authorized parties
  • AI-Handled Check Calls – Bubba’s Voice AI answers those routine status calls with real-time info, so you don’t have to
  • Smarter Dispatching – Your live location helps Bubba AI find and book better loads, faster

Why Motive?

Motive is a leading ELD and telematics provider trusted by over 120,000 businesses. Their platform helps drivers stay compliant, track performance, and protect equipment – all with easy-to-use hardware built for the road.By connecting Motive to Hey Bubba!, you’re getting the best of both worlds: industry-leading telematics plus AI automation that works for you.

Getting Set Up is Easy

Step 1 : Navigate to App Menu and Open Telematics Integrations

On the Telematics Integrations screen, select Motive from the list of available providers.

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Step 2 : Connect Motive Account

To proceed, you’ll need to accept the telematics integration terms.

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Step 3 : Redirection to Motive’s Login Page

You will  be redirected to the telematics provider’s login page. Enter your credentials for authentication.

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On the subsequent pop-up, tap “Install”

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Step 4 : Verify Successful Telematics Integration

After successfully connecting, you will  return to the Telematics Integrations screen. A “Connected” tag will be displayed next to your connected telematics provider. 

Hey Bubba! will now be able to share your load’s location with shippers and automatically handle check calls on your behalf.

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Ready to Roll?

Already a Motive user? Open the Hey Bubba! app and link your account today. 

New to Bubba? Download now and experience AI-powered dispatching that truly pulls its weight.

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